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Is my digital brand campaign effective?


Effect Lab helps you understand the effectiveness of your digital campaigns and go beyond conventional media and engagement metrics. 

  • Do consumers recall my campaign?
  • Are my target consumers more aware of my brand after seeing my ad?
  • Are consumers considering purchasing my product after seeing my ad?
  • Did my campaign increase conversion from awareness to consideration?
  • Did my ad generate the correct brand name in the memory of the consumers?


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