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SPOTLIGHT SERIES

Say 'Xin Chào' to YouTube & Facebook Measurement

 

August 29, 2019

06:00 PM - 09:00 PM
WEWORK ETOWN CENTRAL

Reserve your seat now

ABOUT THE EVENT

  • GDPR saw Facebook and YouTube limit the ability of marketers to install third-party tracking pixels on ads that aired on both platforms. 
  • Currently, marketers are forced to piece together data from disparate sources in order to gain an understanding of their digital campaigns’ overall performance.
  • A new feature in AudienceReport is now available to bring cross-platform audience measurement back to advertisers.
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AGENDA

6:00 PM: Welcoming guests

6:30 PM- 7:00 PM: Platform usage of digital consumers

7:00 PM - 8:00 PM: AudienceReport's new feature 

8:00 PM - 9:00 PM: Q&A, Networking 

 

WHO SHOULD ATTEND

  • Brand Managers and Executives
  • Marketing Managers and Executives
  • Media Agencies Managers and Executives

SPEAKER PROFILES
Aske

Aske Østergård

Co-founder & CEO 

Aske has more than 11 years of international experience in marketing research and consulting. Since 2014, he has devoted most of his time to research efficiency and effectiveness of digital advertising in Vietnam.

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Le Hoai Tram

Manager - Digital Measurement Service

Tram holds a Master's Degree in Digital Marketing from University of Southampton, UK. She joined Decision Lab in 2016 and is currently leading the research development in the area of digital media.

VENUE

Floor 23rd, WeWork Coworking and Office Space

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ORGANIZERS

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LOCATION

ETown Central, 11 Doan Van Bo, District 4, Ho Chi Minh City

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