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YOUR  DECISIONS

Consumer Understanding

The basis for mastering strategy and qualified decision making relies on the deep and continuous monitoring of your brand performance and consumer interaction.

 

Advances in technology and its effect on communication have increased the speed and effect of market changes. The modern day marketer can no longer rely on sporadic ad-hoc studies to keep pace with the market. As threats and opportunities today present themselves ever more unpredictably, it’s essential to keep your eyes and ears alert at all times.

consumer monitoring

Should I be altering my strategy to get better results?

At Decision Lab, we keep you connected with your consumers and your market through our continual customized consumer monitoring. Our dashboard tools provide you with real-time data about your market. Our industry knowledge brings clarity to our data and helps you understand where you stand amongst your competitors, the threats to prepare for and the opportunities to capture.

Contact us now to start tracking your consumers 

Our three key ingredients

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Online Community

Our Online Community is the largest in Southeast Asia for research, and enables us to collect a far-reaching range of opinions instantly.

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Partners & Technologies

We integrate with some of the strongest partners and technologies in the industry to handle data faster and with more flexibility.

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Decision Consultants

Our Lab is staffed with an international team of Decision Consultants who take pride in taming data and deliver structured and concise decision support.

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SPECIAL REPORT

Helping brands tap into Vietnam's changing eating habits 

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SPECIAL REPORT

The Connected Consumer Q1 2022                                                          

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SPECIAL REPORT

The Connected Consumer Q4 2021                                                           

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Want market research that’s as agile as your consumers? Let's talk